Business Marketing with Facebook and Twitter (Social Media 101)
Event on 2012-05-24 09:00:00
One workshop in two three-hour sessions
Sliding scale: –
Conact: jenni@alternatives.org
More info: http://mslnk.bz/9vs8hT
Social media has been around for a couple of years now, and this technological trend shows no signs of letting up. Businesses both large and small have found ways to leverage the pervasive new mediums of Twitter, Facebook, and other networks. Is social media marketing just a new way of broadcasting commercial advertisements, or will you need to spend time engaging with your clients and potential customers? How much of your time and resources will you need to commit, and what kind of return can you expect on your investment?
Learn the ins-and-outs of how to use these new and extremely popular forms of rapid communication to raise awareness of your brand. Although class time will include mentions of LinkedIn, Google+, Foursquare, Instagram, and more, this introductory discussion will focus on Facebook and Twitter, with each of the two sessions devoted primarily to one of these two mainstream social networks. Join Matteo Wyllyamz, a.k.a. @mouselink, for a realistic and down-to-earth discussion of what social media can and cannot do for you.
(This workshop includes an optional introductory hour on Facebook for those who have never or rarely used this social network previously.)
Requirements: Students are encouraged to create free Facebook and Twitter accounts before coming to the first day of the workshop. A working knowledge of Microsoft Windows and how to use an internet web browser is helpful.
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Event on 2012-05-21 00:00:00
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